STRONG by Zumba® continues to gain mass popularity in the fitness world for being a group exercise class that’s completely changing the game. This high-intensity workout is music-driven, so that every burpee, squat jump, plank, punch, kick, and push-up is synchronized to a beat. How is that accomplished? First, the routines are created. Then, they are delivered to award-winning music producers to score music around the moves. The result? A class that pushes you past your perceived limits without ever having to countdown your reps, because the music is what keeps you motivated.
This new exercise format isn’t just appealing to fitness enthusiasts. Producers like Timbaland and Krewella have created original music for STRONG by Zumba because they’re excited at the notion that music can revolutionize the fitness industry. And now, another superstar has hopped on-board.
This time, world renowned DJ and record producer Steve Aoki has hit the recording studio to create exclusive beats for the non-dance class.
“It’s no secret that I am a fitness freak! I’m always drawn to intense workouts that push me harder and STRONG by Zumba is doing this with music,” said Steve Aoki. “It’s the first time I’ve seen a fitness brand reverse engineer music by scoring the beats around the routines and I’m excited to join them in hacking motivation through music. I love that I can translate my high energy beats from the stage to the fitness floor and motivate people to burn calories and get toned!”
Check out what Steve says about creating music for STRONG by Zumba and stay tuned for a peek at his exclusive, original song.
To experience the power of music motivation, find a class at strong.zumba.com.