Ever wonder how exactly the Zumba® program came to life? Or are you generally curious about what it takes to become a successful entrepreneur? If you aren’t familiar, radio news giant NPR hosts a fantastic podcast called “How I Built This”, aimed at giving listeners a glimpse into the success of innovators and entrepreneurs, straight from the founders mouths.
Most recently, NPR aired an interview with Beto Perez and Alberto Perlman, the creator and CEO of Zumba, and it’s full of great insight and behind-the-scenes moments that you’ll love to hear. Listen below.